INTERURB CONSULTANTS can help you?
After analyzing the company and the product or service to work, we need to focus on their components, and one of the most important is the price. We can have the best quality of our city, our region, of Spain or Europe, but if our price does not fit into the sector to which we go we will achieve complete our strategy of market diversification.
 
Nationally, it is the variable that enables us to act more immediately on sales, since generally a drop in prices tends to increase sales.

But internationally we must speak first of an opportunity cost to the foreign buyer must perceive to complete the sale of the business cycle. Internationally identifying the right partner is more complicated, and there is always a personal component behind each first international negotiation. So INTERURB CONSULTANTS taking charge of its International Department doing what you really need. We are your foothold in the internationalization of its business, operating from international negotiations.

The price is more than mere economic consideration received in exchange for providing goods or services to international clients. It is a communication tool capable of influencing consumer behavior and transmit messages. The communicator function of price is very important, because with it you can affect the image of the products, as it relates to quality, prestige, etc.

Thus, trade marks whose objective is to position itself among the most prestigious and target customers with high purchasing power strategies apply higher prices. For example, a luxury car, besides being a transport vehicle is a message with which their owners communicate their surroundings their purchasing power.
When taking a decision on the price is important to adopt a global vision that goes beyond the scope of the product. It should take into account the objectives of the company, although the costs of own production and price competition should also be considered. It is clear, as we have mentioned, that no marketing variable can be considered in isolation, because they are all interrelated to be part of the same system (the company, the market). Therefore when pricing should take into account the type of product, how to launch it, the life cycle, how it is distributed, communication …

We put at your disposal all the tools to make the best SOUNDING export, where all the costs of international business management are collected, so that the benefit is always that your company needs.
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INTERURB CONSULTANTS